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Results

What happens when a business stops competing with CompetitionProof™.

Three businesses that stopped competing, and won.

Putnam Fuel

Everyone else competed on:

Price per gallon and service

They won on:

Kids' safety workshops for the moms who choose the fuel company

How they won:

Grocery-chain sponsors put 100,000+ flyers in shoppers' bags promoting kids' outdoor-safety workshops, and service sign-ups surged within a week.

Nearly doubled revenue in three years

Appletree Business Services

Everyone else competed on:

Tax savings, bookkeeping services, quality, great fees

They won on:

A Financial Confidence Map that gave owners real relief from worry, and a monthly membership program

How they won:

Owners stopped comparing bookkeeping prices and started buying peace of mind, every month.

More than tripled, then sold

Ice Dam Shield

Everyone else competed on:

Chasing electrical projects for builders

They won on:

Solving ice dam problems in gated communities, a category of its own

How they won:

Built an ice-dam monitoring and melting system and took it where no one else was solving the problem.

Over $1 million in sales in under nine months

In their words.

John Miles, President, Putnam Fuel

John Miles, President, Putnam Fuel

Stopped competing on oil and service price. Child-safety workshops helped nearly double revenue in three years.

Darrell Johnson, Ice Dam Shield

Darrell Johnson, Ice Dam Shield

Stopped chasing electrical projects for builders and became a new, high-demand category: solving ice dam problems in gated communities. No competition, and over $1 million in sales in under nine months.

Hady Makhmalbaf, CEO, MTZ Engineering Group

Hady Makhmalbaf, CEO, MTZ Engineering Group

From an erratic $17–25K a month to a steady $50–60K within seven months by saying NO to the wrong projects and to competing on price ever again.

Want to see where you created yours? It takes 15 minutes.

You'll find it both shocking and refreshing.